Clay
A data and workflow platform that combines multiple data providers. [1]
How InsightBee fits alongside: Keep Clay for building and enriching lists; InsightBee adds numbers for the contacts already in your CRM from a source databases don’t have.
At a glance
InsightBee or an enrichment tool?
Choose InsightBee if…
- You want numbers for the contacts already in your CRM, kept current automatically.
- You want an additional source next to the providers your waterfall already queries.
Choose an enrichment tool if…
- You need emails and numbers for new contacts that aren’t in your CRM yet.
- You want to combine several data providers in one workflow.
The core difference
Where the numbers come from
Numbers come from a source databases don’t have: out-of-office replies from your own contacts. An out-of-office reply names who is covering right now and how to reach them.
Connect your CRM
Any CRM, live in under a day.
Out-of-office replies surface
InsightBee surfaces out-of-office replies from your existing contacts. Nothing is ever sent to them.
Numbers are written back
Mobiles, direct dials and replacement contacts are verified and written back to your CRM.
Comparison
Side by side
As of October 2026. Based on publicly available information; see sources below.
| Criterion | InsightBee | Typical enrichment tool |
|---|---|---|
| Where numbers come from | Out-of-office replies from your own CRM contacts | Third-party data providers, often several queried in turn |
| How current the data is | Current by design – the reply names who is covering now | Depends on the providers queried |
| Mobiles and direct dials | Yes, business numbers only | Varies by tool and provider |
| Day-to-day workflow | Automatic inside your CRM – no lookups, no credits to manage, no extension | Varies – lookups, list enrichment or automated workflows |
| Look up a specific person on demand | Not available. Numbers arrive automatically from out-of-office replies. | Yes |
| Contacts are emailed or notified | No – 0 emails sent | — |
| Data broker chain | None | — |
| Company location | Cologne, Germany (EU) | Varies by tool |
| CRM support | Any CRM, writes back automatically | Varies by tool |
| Setup | Minutes to connect, live in under a day | Varies by tool |
Why it matters
An additional source, not a replacement
Waterfall enrichment tools query several data providers in turn until one returns a match, and every provider added widens the coverage.
InsightBee adds a source databases don’t have: out-of-office replies from your own contacts. An out-of-office reply names who is covering right now and how to reach them, so the numbers it yields are current by design.
That makes InsightBee a complement to your enrichment stack: the waterfall for contacts you don’t know yet, InsightBee for the contacts already in your CRM.
Tool by tool
How InsightBee fits alongside
FullEnrich
Waterfall enrichment for emails and phone numbers. [2]
How InsightBee fits alongside: FullEnrich covers new contacts through its waterfall; InsightBee keeps the contacts already in your CRM current from their out-of-office replies.
LeadMagic
A contact and company enrichment tool. [3]
How InsightBee fits alongside: Use LeadMagic to enrich new contacts and companies; InsightBee adds business mobiles and direct dials for the contacts already in your CRM, automatically.
Wiza
A B2B prospecting tool with verified emails and mobile numbers. [4]
How InsightBee fits alongside: Use Wiza to find contacts to prospect; InsightBee keeps those contacts reachable once they’re in your CRM.
Datagma
A contact enrichment tool. [5]
How InsightBee fits alongside: Use Datagma to enrich contacts; InsightBee adds a source databases don’t have for the contacts already in your CRM.
Forager
A contact data platform. [6]
How InsightBee fits alongside: Use Forager for contact data on new prospects; InsightBee keeps your existing CRM contacts reachable from their out-of-office replies.
Surfe
A prospecting and enrichment tool that syncs contacts to your CRM. [7]
How InsightBee fits alongside: Surfe finds, enriches and syncs contacts to your CRM; InsightBee keeps them reachable once they’re there, with business mobiles and direct dials from their out-of-office replies.
Prospeo
An email and phone finder. [8]
How InsightBee fits alongside: Use Prospeo to find emails and numbers for new contacts; InsightBee adds numbers for the contacts already in your CRM, without lookups.
Customer case study
Six weeks at Boardwise
Boardwise is a German software company. It connected its HubSpot, with 91,000 contacts, to InsightBee.
CRM · HubSpot91,000 contacts
Results after 6 weeks
- 14,440phone numbers found
- 19,035new decision makers found
- 1,564contacts who left the company
- 4,861job changes
- 42,269out-of-office messages found
InsightBee surfaced mobiles our data provider swore didn’t exist. Our connect rate doubled inside a quarter – and legal signed off without a single follow-up question.
- 100+companies trust InsightBee, from scale-ups to enterprises
- 0emails sent to your contacts
- 100%business data – never private numbers
- 98%number accuracy at first dial
Compliance
Compliance you can show your DPO
- Business data only, never private numbers
- No data broker chain – numbers come from your own business correspondence
- Nothing is sent to your contacts
- EU company based in Cologne
- Documentation available on request
When you buy contact data, you’re responsible for knowing where it came from. With InsightBee, the source is your own CRM.
Use both
Using InsightBee alongside enrichment tools
InsightBee isn’t a replacement for your enrichment stack. Run your waterfall for new contacts, and let InsightBee add numbers for the contacts already in your CRM – from a source databases don’t have.
FAQ
Questions, answered
Enrichment tools look up contact data from third-party providers – often several of them in a waterfall. InsightBee adds a source databases don’t have: out-of-office replies from your own CRM contacts, turned into business mobiles and direct dials and written back automatically.
Yes. InsightBee isn’t a replacement for your enrichment stack. Run your waterfall for new contacts, and let InsightBee add numbers for the contacts already in your CRM – from a source databases don’t have.
Not today. InsightBee works automatically: numbers arrive when your contacts send out-of-office replies. With active email traffic that happens at scale – at Boardwise, 42,269 out-of-office messages surfaced across 91,000 contacts in six weeks. For brand-new accounts that aren’t in your CRM yet, a contact database remains the right tool.
Yes. We process business contact data only, nothing is sent to your contacts, and our numbers don’t come from data brokers. Documentation is available on request.
Minutes to connect, under a day to go live. The first enriched contacts typically land in your CRM the same week.
Any CRM – Salesforce, HubSpot, Dynamics, Pipedrive or your own build.
No. InsightBee is an additional source, not a replacement. Your waterfall stays the tool for contacts you don’t know yet; InsightBee adds numbers for the contacts already in your CRM.
Notes and sources
Comparison as of October 2026, based on publicly available information. If anything here is out of date, let us know at jonathan@pomelos.co.
All product names and trademarks belong to their respective owners. InsightBee is not affiliated with or endorsed by them.
Sources
- Clay – company websitehttps://www.clay.com/
- FullEnrich – company websitehttps://fullenrich.com/
- LeadMagic – company websitehttps://leadmagic.io/
- Wiza – company websitehttps://wiza.co/
- Datagma – company websitehttps://datagma.com/
- Forager – company websitehttps://www.forager.ai/
- Surfe – company websitehttps://www.surfe.com/
- Prospeo – company websitehttps://prospeo.io/